Reputation Recovery: Whether your online reputation has been tarnished by negative customer reviews or sabotaged by your competition, we provide recovery services.
Reputation Promotion: We also provide positive campaigns to bolster your reputation and present your business in a positive light.
Reputation management involves search engine and social media marketing campaigns targeted specifically at producing and elevating favorable web content about your company to populate search engine rankings. In boosting “good press” about your business, the marketing efforts simultaneously aim to push down any “bad press”.
Reputation management campaigns can be especially challenging since people tend to click on negativity in search engine results. Web content that gets lots of traffic is naturally more prominent in search results due to how search engine algorithms work. So the goal of a Reputation Management campaign is to push negative content off of Page One search results, then continue demoting it to a point where the visitor traffic loses traction.
Due to the level of difficulty to get new content “found” while making old content “not found”, you really want a marketing company experienced in these types of campaigns.
We’re here for you, ready to take on the challenge.
